StoryPath Communications

Services

At StoryPath Communications, our mission is to help small businesses and nonprofits reach their goals by being strategic about how they communicate.

Whether you’re in need of a complete communication strategy to provide direction, a one-off tactical project or consultation, or you are unsure of where to even begin, we’re here to help point you on the path to success with a full range of services.

Communications Strategy

A communications strategy is a detailed road map for your marketing efforts written in a way that non-marketers can understand. The strategy is a critical element for all organizations, as it helps clearly define who you are trying to reach, what you need to say, and where/how you should say it.

Through the strategy development process, our experts analyze your current marketing efforts — such as your website, social media, print, and other channels — and then make recommendations for clear next steps to better reach your audience with the right message.

Blogging

Are you demonstrating your expertise in one of the easiest ways possible — through your website’s blog?

Not only is blogging an excellent way to connect with your potential audience and show off your expertise, but organizations who regularly blog are more likely to show up higher in search results. Blogging is also one of the best channels to tell your story and create a living archive of reuseable content for years to come.

Blogging

Are you demonstrating your expertise in one of the easiest ways possible — through your website’s blog?

Not only is blogging an excellent way to connect with your potential audience and show off your expertise, but organizations who regularly blog are more likely to show up higher in search results. Blogging is also one of the best channels to tell your story and create a living archive of reuseable content for years to come.

Social Media

Do you struggle with consistency in your social media posts or lack the time required to create content? Or does the very idea of managing social media channels make your head spin? Perhaps you are wondering if social media even makes sense for your organization?

Social media can be a powerful tool for small organizations, but it’s critical to be strategic and consistent. At StoryPath Communications, the cornerstone of our social strategy focuses on demonstrating thought leadership and increasing brand awareness.

Copy Writing & Editing

Have something to say but aren’t quite sure how to say it? Words are our thing.

We help clients craft exceptional website content, copy for print materials, and much more. Like to write your own copy? Awesome! It’s always good to have a second set of eyes on something, and we’d be happy to help with any editing you may need.

Copy Writing & Editing

Have something to say but aren’t quite sure how to say it? Words are our thing.

We help clients craft exceptional website content, copy for print materials, and much more. Like to write your own copy? Awesome! It’s always good to have a second set of eyes on something, and we’d be happy to help with any editing you may need.

Email Marketing

If you’re not in your audience’s inbox, you may be missing a crucial piece of the marketing puzzle. We can help you connect with your target audience through customized messaging designed to educate, inspire, and inform while staying top-of-mind in today’s fast-paced society.

Other Services

Technical Writing

Do you need technical copy writing for a specific industry? We specialize in creating engaging and informative copy for a variety of industries, including healthcare, engineering firms, and IT companies.

Print Materials

We love having an opportunity to think outside the box and help clients use print in creative ways. While we leave the actual design work to our strategic partners, our team can help create the strategy, write the copy, and manage the entire process.

Internal Communications Consulting

Do you have a strategy in place to support employee engagement through open, two-way communication? Employee communications is a critical component for organizations of any size, but it’s often lost in other priorities. If you need some help improving your internal communications efforts, let’s chat.

Media Training

Are you prepared for potential media coverage of your company, whether positive or negative? We have the knowledge and tools to help your staff prepare for media interviews, whether it’s an already scheduled interview or just a future possibility. We’ll coach you through anticipating questions, preparing key messages, and responding to difficult questions.

Looking for something else?

If you have a marketing or communications need that’s not listed above, we still invite you to get in touch with us! We are proud to partner with several amazing companies to provide photography, graphic design, web design, and other services needed to execute client projects.

Schedule a path to success call

Don’t keep struggling with a do-it-yourself approach that’s not yielding results. StoryPath Communications will craft personalized marketing messages to create lasting connection and drive your business forward.

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